CASE STUDY
Viatel ‘Let’s do Lunch’
Client Brief
Viatel Technology Group is a complete business comms and digital services provider. They have over 26 years’ experience delivering managed security, networking, cloud and communications services. As part of an initiative to build rapport with prospective clients, Viatel wanted to send a thoughtful gift pack to prospects to introduce their services. The ‘Let’s do Lunch’ theme was designed to encourage face-to-face meetings with targeted prospects. Choosing a partner that offered sustainable promotional products, storage & fulfilment facilities, and strong GDPR credentials, were paramount to Viatel.
Our Solution
We recommended practical and sustainable promotional products that suited our client’s brand and colours. The Viatel ‘Let’s do Lunch’ pack included the Avira Recycled Stainless Steel 300ml Tumbler & 500ml Bottle. The double-walled, vacuum-insulated stainless steel body keeps your drinks warm for up to 6 hours and refreshing water chilled for up to 8 hours. To complete the lunch theme, we included the Avira Recycled Lunch Box which is eco-friendly and BPA-free. All the contents of the gift pack are made from RCS (Recycled Claim Standard) certified recycled materials. Each item was beautifully printed with Viatel artwork, availing of 360° digital print. The gifts were presented in a custom designed gift box with Viatel branding and included a beautifully printed brochure supplied by Viatel.
Order Fulfilment
The selected products and packaging were tastefully branded with the Viatel logo and designs. Artwork was approved to ensure compliance with Viatel brand guidelines. Orders were processed and received into our secure warehouse in Limerick, where they were stored until required. We ensure that all gifts are correct and checked for quality. Gift Innovations also looked after fulfilment and sending the gift packs directly to prospects on behalf of Viatel. The prospect database was securely transferred to us and processed according to our GDPR policy. We take data privacy seriously for all our clients. We ensure that data is received and stored securely and deleted within agreed timelines.